AdsByUmar

AI 360 Performance Marketing Built for Real Growth

I help eCommerce, subscription, and lead-generation brands turn paid traffic into cleaner revenue, better leads, stronger funnels, and measurable growth across Meta, Google, TikTok, LinkedIn, Snapchat, Shopify, CRO, and tracking systems.

$2.18M+

Managed Ad Spend

$30.11M+

Tracked Sales & Output

67+

Countable Portfolio Brands

5 years

Performance Experience

$ 0 M+

Managed Ad Spend

$ 0 M+

Tracked Sales & Output

0 +

Countable Portfolio Brands

11.45x

Blended Portfolio ROAS

5 years

Performance Experience

Built Across Markets, Niches, and Growth Stages

AdsByUmar’s portfolio spans eCommerce, lead-gen, subscription, and awareness brands turning fragmented marketing into scalable systems for founders.

20

Lead-Generation Brands

My expertise spans multiple niches, scaling campaigns for service businesses, real estate, B2B, local services, consulting, trucking, and premium appointment-led offers

65+

Countable Brands

Across direct client work and source-backed historical portfolio records.

41

eCommerce Brands

Fashion, furniture, supplements, skincare, fragrance, textiles, and consumer products.

5 Years

Marketing Experience

Hands-on paid growth, team-side execution, reporting, CRO, tracking, and funnel strategy.

3

Subscription Models

Magazine, newsletter, coaching, recurring, and paid membership-style funnels.

Not Just Ads. A Full Growth System.

Ads alone don’t scale a brand. True scaling happens when the right audience meets the right offer, trusts the value, and gets followed up with properly

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The Scaling Philosophy

Paid media works best when it is connected to creative velocity, funnel clarity, tracking accuracy, offer testing, CRO, and founder level decision making. I treat your marketing as a complete ecosystem because running ads without optimizing the entire customer journey is just leaving revenue on the table.

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Paid Acquisition

Meta, Google, TikTok, LinkedIn, Snapchat, Search, Shopping, Performance Max, Demand Gen, retargeting, and full-funnel campaign structures.

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Conversion System

Landing pages, Shopify growth, CRO, consultation funnels, cart recovery, lead forms, subscriptions, and offer testing.

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AI 360 Execution

AI creative production, faster content testing, sharper ad angles, streamlined reporting, and data-driven performance decisions.

When Brands Come To Me, The Problem Usually Looks Like This

You do not need more ad budget; you need system clarity. These are the five exact friction points draining your profitability.

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Spend Is Moving, Profit Is Not Clear

Campaigns are running, but the founder cannot see which channel, offer, creative, or funnel step is actually creating profitable growth.

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Tracking Is Messy

Meta, Google, Shopify, GA4, GTM, pixels, conversion events, and reports do not tell the same story, so decisions become emotional instead of financial.

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Creative Testing Is Too Slow

The account depends on a few tired angles. New hooks, proof formats, offers, and video ideas are not tested fast enough to keep performance stable.

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The Funnel Is Not Built For The Product

High-ticket, subscription, fashion, beauty, supplements, and B2B leads all need different buyer journeys. Generic campaigns waste money.

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Leads Are Cheap But Weak

Lead-gen brands get inquiries, but too many are low-budget, spammy, or not serious enough to convert.

What Ads By Umar Builds

I work where paid growth actually breaks: campaign structure, creative, funnel, tracking, offer, reporting, and the decision loop between them.

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Performance Marketing

Meta Ads, Google Ads, TikTok Ads, LinkedIn Ads, Snapchat Ads, Search, Shopping, Performance Max, Demand Gen, retargeting, and account restructuring.

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eCommerce Growth

Shopify growth support, product campaign structure, ROAS improvement, ad-spend ratio control, AOV thinking, catalogue campaigns, cart recovery, and offer testing.

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Lead Generation

Search and social lead generation for local services, B2B, real estate, trucking, premium photography, consulting, coaching, and service businesses.

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Creative and Offer Testing

Ad angle development, AI-assisted creatives, content direction, testimonial use, behind-the-scenes proof, hook testing, offer testing, and creative feedback loops.

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CRO and Funnel Strategy

Landing page feedback, consultation funnels, lead qualification, free-sample or swatch funnels, checkout friction review, product-page feedback, and recovery strategy.

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Tracking and Reporting

GA4, GTM, Meta Pixel, CAPI, Google Ads conversions, Shopify reporting, Looker Studio, attribution checks, campaign naming, and weekly decision reporting.

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AI 360 Growth Support

AI-assisted brand assets, AI shoots, AI creative testing, AI website support, faster campaign learning, content systems, and performance workflows built around speed.

Don't Trust Words. Trust Data.

See exactly how we turn raw ad spend into sustainable cash flow by cutting losers fast and strictly scaling the winners.

Brands and Categories I Have Worked Across

The portfolio spans fashion, beauty, furniture, supplements, fragrance, real estate, B2B, subscription media, local services, and professional-service lead generation.

Category Chips

Fashion eCommerce

High-ticket furniture

Fragrance

Supplements and wellness

Agency partner support

Subscription media

B2B lead generation

Textile retail

Local service lead generation

Real estate leads

Professional services

Market Chips

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What AI 360 Means In Real Work

AI 360 does not mean throwing AI tools at a brand. It means using AI to improve the speed and quality of the entire performance system.

1

Creative Speed

AI-assisted ad concepts, product visuals, shoot direction, hooks, variations, and campaign testing angles.

2

Sharper Offers

Rapid offer testing, competitor analysis, audience-message matching, product positioning, and landing page feedback.

3

Cleaner Reporting

Structured dashboards, campaign naming, metric reconciliation, conversion tracking, and weekly decision notes.

3

Cleaner Reporting

Structured dashboards, campaign naming, metric reconciliation, conversion tracking, and weekly decision notes.

4

Better Funnel Thinking

Consulting and lead flows, UX/checkout optimization, subscription paths, and retargeting/retention strategies.

5

Founder-Level Decisions

The point is not just better ads. The point is better decisions around spend, scaling, creative, funnel, and profitability.

5

Founder-Level Decisions

The point is not just better ads. The point is better decisions around spend, scaling, creative, funnel, and profitability.

The Growth Process

I find the bottlenecks, fix the foundation, and scale what converts. Here is how I build your system.

Step 1

Audit the Real Numbers

Review spend, sales, leads, ROAS, CPL, Shopify, GA4, Meta, Google, tracking, funnel, creative, and offer structure.

Step 2

Find the Bottleneck

Identify whether the issue is audience, creative, tracking, landing page, offer, funnel, campaign structure, lead quality, or retention.

Step 3

Rebuild the System

Restructure campaigns, improve tracking, sharpen creative testing, clean funnel flow, and align channels around one growth goal.

Step 4

Test Fast, Cut Waste

Move budget toward what works. Kill weak audiences, weak hooks, broken funnel paths, and misleading metrics.

Step 5

Scale With Control

Scale only when the account has stable signal, clear economics, strong creative, and a funnel that can handle the traffic.

Platforms, Tools, and Systems

I work where paid growth actually breaks: campaign structure, creative, funnel, tracking, offer, reporting, and the decision loop between them.

Growth Systems

Creative testing

CRO feedback

Offer testing

Landing page reviews

Lead qualification

Consultation funnels

Cart recovery

Newsletter funnels

Subscription funnels

Reporting workflows

AI and Production

AI creative planning

Performance decision support

AI-assisted website direction

Content direction

Ad angle generation

Content direction

Campaign learning summaries

AI shoot support

Best Fit Clients

I partner with brands that view marketing as an accountable investment, demanding full-funnel strategy rather than just vanity metrics.

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Fit 1

eCommerce founders already spending on paid traffic who need better profitability, clearer tracking, and stronger conversion systems.

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Fit 2

Lead-generation businesses that want qualified inquiries, not just cheap leads.

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Fit 3

Subscription, newsletter, coaching, or community brands that need a funnel from awareness to paid conversion.

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Fit 4

Agencies that need performance-marketing support across client accounts, campaign strategy, reporting, and growth systems.

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Fit 5

International brands that need someone comfortable across USA, UK, UAE, Germany, Canada, Pakistan, and mixed-currency reporting.

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Not Best Fit

I do not partner with brands seeking cheap campaign setups or prioritizing vanity metrics over real funnel fixes.

Why Founders Work With Me

Founders partner with me for connected, behavior-driven marketing strategies that confidently handle real scale.

Reason 1

I Think Beyond Campaigns

The work connects ads, creative, CRO, tracking, funnel, and retention instead of treating each channel separately.

Reason 2

I Understand Multiple Business Models

The portfolio includes eCommerce, lead generation, subscription, awareness, B2B, local services, high-ticket products, and consumer brands.

Reason 3

I Know How To Handle Real Spend

Portfolio records include $1.84M+ managed ad spend and $21.11M+ tracked sales or output across source-controlled records.

Reason 4

I Build Around Buyer Behavior

Furniture buyers, fashion shoppers, supplement customers, subscription readers, and service leads do not convert the same way. The strategy should match how people actually buy.

Reason 5

I Use AI For Speed, Not Hype

AI is used to improve creative testing, content production, offer angles, reporting, and execution speed.

Real Feedback. Real Results.

Hear from the eCommerce and DTC founders who stopped paying agencies for vanity metrics and started scaling their net profit.

Want Cleaner Growth From Your Paid Media?

If you’re running ads and want higher ROAS, clearer tracking, and faster testing, let’s audit your spend and fix what’s leaking revenue.

Book a direct strategy call

Muhammad Umar founder profile image for Ads By Umar

Muhammad Umar Abid

Senior Performance Marketer

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